- +44(0) 07951193216
- richard@wise2coffee.com
- Mon - Fri: 9:00 - 18:30
Decades of various interventions and initiatives designed to uplift farmers have fallen short with the nominal price of coffee remaining close to that of nearly 40 years ago resulting in 80% of the worlds coffee producers living below the poverty line.”
Various interventions that are operating simply do not go far enough. When you our hero’s buy from us we give back to producers who are then able to exercise self-determination which is what they have told us they really want. No books, no pens, no buildings for their families and their communities just hard cash so they can do the things that we take for granted.
“Flipping the traditional commodity supply chain structure putting the farmer first”.
“Flipping the traditional commodity supply chain structure putting the farmer first”.
Simplifying the movement of coffee from farm to cup removes the price increases in the bean that would be pocketed by the middlemen. Our system allows us to not only keep things simple but generate enough margin to give back some to the farmer. This system is a triple win outcome for the Farmer, for you our Hero’s and for us at Wise2coffee.
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